Spitfire is a full-service design studio in Brooklyn, New York. We are a small team with big skills. We work with our clients from concept to launch, providing exceptional design support across a wide range of industries. Whatever the topic, we approach each project with a commitment to sustainability, smart manufacturing and strong go-to-market strategy.
Industrial design is the business of making things that solve problems. Some problems are simple and some are complex, and we’ve worked on everything from lunchboxes to night buses. Our clients bring us concepts and problems and we work to build the best possible solution for each one.
We offer structural packaging services, which is the science of protecting products as they travel, and visual packaging services, which is the art of making people want to buy them. Both are crucial!
We use the same skills for our digital products as we do for our physical ones– ideating, testing, iterating and producing. We particularly enjoy working on products that have both physical and digital elements. Do you need an app-controlled functional device with a gorgeous control interface? Let's talk.
We work with our clients to build complete, market based identities that tell a brand’s story at a glance. We started offering branding to help streamline the products we designed and get them to market faster, and discovered that we loved it.
We closely observe markets, trends, and behavior to uncover opportunities for innovation. No design exists in a vacuum, and our products are designed to fit into the world as leaders in their categories.
The design process starts when we put pen to paper and start describing what the product could actually look like and do. These 2D concept drawings and renderings help drive discussions with clients and can also be used for first round user testing and fundraising.
Nearly every product we design goes through a prototyping phase. These can be used to work out UX, test and select materials, conduct user testing and much more. Prototypes range from rough-and-ready ‘works like’ objects that we use to test basic functionality all the way up to highly finished ‘looks like’ pieces that can be indistinguishable from the real thing.
Manufacturability is a key part of good design. We begin building a production strategy as soon as we have a basic sense of what a product will be, and never forget that the goal is affordable mass production. We have a great network of suppliers, both at home and abroad, and match our clients up with appropriate vendors as needed. We can also help with prototype review, quality control and negotiation.
