Deep thoughts on Pantone Colors

The Pantone 2021 colors are 'PANTONE 17-5104 Ultimate Gray' and 'PANTONE 13-0647 Illuminating'.

“A COMBINATION OF COLOR WHOSE TIES TO INSIGHT, INNOVATION AND INTUITION, AND RESPECT FOR WISDOM, EXPERIENCE, AND INTELLIGENCE INSPIRES REGENERATION, PRESSING US FORWARD TOWARD NEW WAYS OF THINKING AND CONCEPTS.”

Or as we like to say, Dryophytes versicolor and Phyllobates terribilis.

Last year it was PANTONE 19-4052 Classic Blue.

“ INSTILLING CALM, CONFIDENCE, AND CONNECTION, THIS ENDURING BLUE HUE HIGHLIGHTS OUR DESIRE FOR A DEPENDABLE AND STABLE FOUNDATION ON WHICH TO BUILD AS WE CROSS THE THRESHOLD INTO A NEW ERA.”

By which they meant Dendrobates tinctorius azureus of course.

2019 was PANTONE 16-1546 Living Coral

“AN ANIMATING AND LIFE-AFFIRMING CORAL HUE WITH A GOLDEN UNDERTONE THAT ENERGIZES AND ENLIVENS WITH A SOFTER EDGE.”

Or, more succinctly, Dyscophus antongilii.

Way back in 2018 it was PANTONE 18-3838 ULTRA VIOLET

“INVENTIVE AND IMAGINATIVE, ULTRA VIOLET LIGHTS THE WAY TO WHAT IS YET TO COME.”

Rather, Nasikabatrachus sahyadrensis.

2017 was PANTONE 15-0343 GREENERY

“A REFRESHING AND REVITALIZING SHADE, GREENERY IS SYMBOLIC OF NEW BEGINNINGS.”

This one could be any number of frogs, but we are particularly partial to Lithobates clamitans.

We salute Pantone’s herpetologically inspired choices.

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