UX design is a broad discipline that focuses on how people interact with digital and physical products. While every new venture has multiple stakeholders, UX design focuses on only one - the user. How do you recognize a button and press it? Does it click? What happens next? How do you find specific information on a website? How do you shop online? Making these journeys feel intuitive is what we do.
It builds a loyal customer base. An intuitive website that makes engagement easy and quick will inspire users to return. Conversely, a long or confusing user journey will drive customers away.
It helps focus on your specific objectives. If your goal is to make a sale, every element of the product will support this. If you want more subscribers, the UX design will reflect it.
It helps us identify and fix problems in existing products. UX research and usability testing helps us understand what’s not working and what needs optimization, so we can redesign accordingly.
You have an idea!
A new app or digital product, a service or initiative that needs a strong user journey and clear storytelling. Our team can work with yours to bring your product to life from day one.
You have a digital product in need of a review
Perhaps you have an information-heavy website that your users struggle to navigate, a high bounce rate or low engagement. We can conduct a thorough UX audit and work with you to build a clear user experience with strong action items.
You have an interactive product
With key user-facing elements. An electronic device supported with an app, an IOT system for the home or any other innovative venture. We can help with the physical design too.
117 9th St, Suite 204, Brooklyn, NY - 11215
917.979.3222 | info@spitfireindustry.com
